We believe multiculturalism holds an awesome and important power for driving digital audience growth
Mundial Media is powered by a multicultural team that has scaled companies in the emerging audiences vertical. The team’s ethos is one of authenticity and rooted in uplifting the new mainstream
Mundial is backed by the power of first‑party data and a new mainstream audience of 30M consumers
Focus on the market’s growth segments - Hispanic, Black, AAPI, & LGBTQ+
Data‑driven platform provides brands with scaled reach to emerging audiences across the digital landscape
Technology first company leveraging the power of AI
Why Brands Need Contextual Advertising
1
Contextual targeting drives higher consumer attention and time-in-view
2
Contextually relevant ads raise brand favorability and consumer purchase intent
3
In-context ads generate higher brand recall and awareness among consumers
In-Context Performance Lift
+3%
Increase in the time consumers spent with in‑context vs. out‑of‑ context ads
+5%
Increase in consumer purchase intent after seeing an in‑context vs. out‑of‑context ad
+14%
Increase in consumer favorability toward brand after seeing an in‑context vs. out‑of‑context ad
* Source: IAS Ad Context & Attention Study, May 2022
Contextual Advertising Engine
Natural Language Processing
Understand textual data by identifying contextually relevant segments and overall sentiment via AI
Computer Vision
Identify brand logos and objects to build valuable image metadata that augments text data
Machine Learning
Algorithmic solution builds a model utilizing a training data set to predict new outcomes not explicitly programmed for
Multiculturalism is Our Edge
400+
Multicultural publishing partners
15+
Countries represented
Publisher Solutions
The only multicultural platform publishers can rely on to measure and optimize their supply
Our platform allows content creators to focus on their core expertise of creating content and building an audience
Yield Optimization
Contextual Lift
Real-time Analytics
Supply Management
Brand & Advertiser Solutions
Innovative Ad Experiences
Our bleeding edge ad solutions offer high‑impact and turnkey formats that align with your brand's goal
Branded Creatives & Custom Content
Custom sponsored editorial, content hubs, and takeovers across our exclusive publisher partners
Research Insights
Leverage contextual technology to gain a deeper understanding of brand alignment across multicultural audiences
Over the last 2 years, we've partnered with industry-leaders, scrappy startups, and in-betweeners.
We love a good story
And we love being part of creating them. Every member of our crew is a storyteller at heart and cares about digging up and telling the stories that matter most in the world today.
